Since the early build of the contentAI story engine, there was always the belief that the platform could be utilized for mLearning, mHealth and even mobile Alert messaging that required the ability to “drill down” in short conversation through natural language processing. It turns out, for mLearning, specifically ESL (English as a Second language), there are a lack of “conversational” interactive learning tools.
Based on feedback, coupled with User and Client interest in our initial foray into ESL apps, we’re pleased to now dedicate resources, as well, we’re entering into fascinating relationships, to expand on this offering. First up, we are launching a series of non-commercial online and mobile interactive ESL apps to further refine the product. The first one is now online HERE, and the expanded efforts will be released through a sub-domain. Integrating the ESL conversational content with graphics, for release on native Apps (Android, iPhone) is next on the list – the integration of conversation that is linked to graphical elements applies to these products as well as the advertising and entertainment apps under construction.
The initial ESL app is also the first use of including multiple languages within a single App for us; where we can provide definitions and translation of key words and phrases.
16 June 2010
Consumer Facing Conversational ESL Initiative – Soft Launch
Based on the initial feedback and apparent demand that arose with the limited release of our Beta conversational ESL apps, contentAI studios determined the need to set up a dedicated, consumer facing site and to create a far more extensive array of ESL apps.
While the “basics” of interactive conversation are at the heart of the experience, we’ll also be adding audio features and multi-media to build out the complete User experience. The “gap” in ESL tools has been in Users being able to practice their conversational skills in a non-linear and “real world” type simulation.
With a projected 3 Billion people learning English as a Second Language, if our tools can add to increased confidence and conversational capabilities, we’ll be pleased. We’ve often considered how our platform is ideally suited to ESL learning — Now, we’re acting on it — Plus, we nabbed a 5-character domain to boot:
Please visit our new site for more information: ESL ai . com
We’re only in a soft-launch over the summer; as we further populate the Apps and introduce new features. We anticipate a more formal launch in the Fall.
9 July 2010