Tag Archives: artificial intelligence

QR Tags, Interactive Narrative and PRINT

Interesting to see 2x articles this week about print books that are including QR Tags for supplemental Content. From BOOK BUSINESS:  http://goo.gl/jjTD From 2d Code: http://goo.gl/kAn1 What is fascinating to consider is how QR Codes could lead to interactive narrative experiences are natural to incorporate within linear narrative stories; i.e. making this part of a [...]
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Events: Tags, Narrative, Contest and eCoupons/video

Summer’s here, so the time is right… Summer Events, with Brands and Sponsors promoting, are fast approaching.  With our new relationships, we’ve turned our attention toward mobile engagement at events. While Events offer many promotional opportunities, these opportunities can be extended to also include event information and guides, all within the same narrative mobile experience [...]
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Talking to the Cereal Box…Brand and Mobile Connectivity

For the past few months, when people ask for “real world” examples of where the connection between Brands (in the Real World) and Users (on mobile) will evolve — We have a hypothetical example of how Cereal boxes will become gateways to conversation. A User launches a QR Tag to begin an SMS (or mobile [...]
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Mobile Apps for the Holidays (Q4) – Starting now…

After looking at the calendar, it was apparent that we needed to start gearing up for our Holiday-themed mobile apps now, in April. Between development and approval times, getting into the Holiday-spirit needs to start early. We are in pre-App preview mode as we evolve our My Santa Talk franchise for Q4 2010. This is [...]
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iPad, eLearning, Interactive Stories and Narrative Experiences

Because nearly every conversation for the past 3 days has circled around to the iPAD, these are our early thoughts: * It’s wonderful, but it’s limited. It is a digital content consumption tool, with very limited abilities for Users to create anything…particularly, anything original. * We miss APPLE’s early efforts to get digital creation tools [...]
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Cross Platform Conversional Story Shaping

contentAI are developing a franchise property to be released across a range of conversational platforms: SMS, Chat, Twitter and Mobile web. While some of the Content will be identical, some of the platforms require “re-shaping” of the Content to sync with both the technical and User Experience parameters inherent to the platform. Announcements coming soon [...]
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SMS Reach for contentAI Conversational Characters

Reading MOBILE MARKETER re: NBC/Heroes and their Mobile campaign that includes “messages from characters.” Now, what if it could include SMS messaging WITH characters? It can.  contentAI studios have just completed beta test integration with an SMS platform partner that is extremely cost efficient (not per message pricing), where our “characters” can engage in SMS [...]
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Simulated Humans and AI: Engaging the End User through Story

Some thoughts on the MIT/Stanford VLAB gathering last week entitled: RISE OF THE MACHINES, Artificial Intelligence and Business: The Panel consisted of those in robotics, “intelligent” ad placement engines and utilitarian “personal assistant” apps that acquire realtime knowledge from partner domains and reshape it for the End User. All very interesting and robust technologies. However, [...]
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Mobile User Experience @ In Store Level – AI Conversations between Products and Customers

The applications and range of delivery options for conversational artificial intelligence products are extensive. contentAI studios is expanding it’s integration capabilities to reach that range. However, we’re often asked “Where will it permeate people’s everyday lives first?” One scenario is at the Retail level, between products/brands and consumers. Where “conversations” between product avatars/characters will engage [...]
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