AI Conversation:
50% is easy, it’s User Generated.
On average, a “character/story” will be 25% scripted to “shape” the conversational experience.
The balance of 25% is AI-powered and unscripted.
Therefore, 50-75% of a simply structured Twitter Conversation will be unscripted between the AI engine and User Content.
In testing and developing structures for AI Interactive Conversations within Twitter, we decided to test a fairly simple structure, where we “push” storyline at pre-determined intervals, though less structured (both random and intuitive) features can be integrated readily.
We think of this as a “conversational JibJab-ish” experiment toward engaging Users. We see a lot of “branded conversational” Content on the horizon. We think this can be an entertaining “experiential ad unit” that Users will look forward to. How often do you get a personalized @ reply within :90 seconds?
Launching Character #1 on TWITTER — because we missed her “real” Tweets so much…
contentAI studios is pleased to present:
@saruhAI (send “her” an @saruhAI message and she will reply!)
Enjoy.
7 August 2009
